Why Your Customer Service is Hurting Ticket Sales [Infographic]
There are a lot of factors that can potentially affect ticket sales — your advertising and marketing efforts, the show’s subject matter, even the date and time it’s happening.
But one area you may not have considered is customer service. However, it’s definitely an area you should pay attention to. As Jim pointed out in his post, The Easy Math of Good Service, treating your fans with respect and giving them the occasional perk can go a long way toward repeat ticket-buyers and people happy to spread the word about your show and venue.
On the flip side, treating your customers poorly can also go a long way toward people never revisiting your venue and spreading the negative word about your show, as MarketingProfs pointed out in this infographic:
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