#WednesdayWisdom: Live Is Where It’s At, But …
Looking for a little #WednesdayWisdom? We’re pulling out past stories that are still just as relevant today. Here’s a pearl from Jim: Live Rules! (But Don’t Get Cocky).
I used to have to convince people that live performance was the leading category in the entertainment business, but I hardly have to do that anymore. This is especially true in music, where it doesn’t take an expert to see that sales of recordings are sad and not due to rebound to past levels … well, ever.
So live is where it’s at. Hooray for us! But a recent article reminded me that the real strength of a business model comes from having more than one thought about how the intellectual property you’re creating can make money. …
Read the rest of Jim’s post here.
- A Taste of Things to Come for Live Entertainment
- Because That’s Where the Money (and Value) Is
- How to Allow “True Fans” to Buys Tickets First