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Marketing

People Want Experiences For Valentine’s Day. Are You Ready for Them?

Here's a crazy statistic: In 2016, Valentine's Day spending (think gifts and experiences) reached an all-time high of $19.7 billion, according to Entrepreneur.com. One of the reasons for this astronomical sum is that it's not just couples getting into Valentine's Day, single people are treating themselves (and friends) too. Is your organization prepared to sell tickets to the hordes of people looking for a little Valentine's Day fun? If you aren't, check out these tips from Entrepreneur.com writer Rose Leadem: "1....

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Marketing

Valentine’s Day Shopping Has Already Started — Are You Ready?

The most romantic day of the year is coming up fast -- is your organization prepared to sell to people looking for the perfect Valentine's Day gift or date night? To help, Bing laid out some interesting stats on Valentine's Day searches. You can see their whole presentation here, and check out a few of our favorite facts below: Got a comment or question? Join the conversation on Twitter or Facebook.

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News

Fifty Shades of Family: What a Real Valentine’s Day Experience Looks Like

It never fails. About mid-January, just as we’re all emerging from our holiday-season food comas, we discover we’re on the verge of being struck once again by the frilly pink arrow of the world’s most precocious flying baby. That’s right: Cupid is back, scattering heart-shaped candies through every supermarket in the nation. He’s packing the TV lineup with heartwarming boy-meets-girl stories and commercials for diamonds. He’s making sure the latest star-packed romances hit the big screen just in time. This...

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Marketing

Take Your Work From the Theater to the World Stage

Last Valentine's Day, Eve Ensler, Tony Award-winning playwright of The Vagina Monologues, asked people everywhere to put on their dancing shoes and boogie to show solidarity and draw attention to the injustices that affect women and girls around the world. This year -- today -- "thousands of events will take place in hundreds of countries and on six continents," according to this Huffington Post article. It's all part of Ensler's One Billion Rising Live (which will livestream these events),...

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