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Pricing

“The Lion King” + Dynamic Pricing = No. 1

While we’re on the topic today of math, ticket prices and calculating revenue, Patrick Healy’s article in The New York Times yesterday points out how “The Lion King” has used dynamic pricing to become the top-grossing show on Broadway in 2013. Is your organization using dynamic pricing?  

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Experience

The Mega Rock Star Model Is Old, Let’s Find A New One

The Who ‘Going Mobile’ For the Last Time? Congratulations to The Who for 50 years, and even though their 1982 tour was known as their “Farewell Tour,” they’ve continued since then for 10 years longer than they’d been together at that point. Hey, I’m a fan of the band, and all, but classic rock of this kind has hung on too long to be healthy for the business. I won’t say this tour will be unsuccessful, because I don’t know, …

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