Archives

#MondayMotivation

#MondayMotivation: What Does It Mean to Go Fast?

Looking for a little #MondayMotivation? We’re pulling out past stories that are still just as relevant today. Here’s a pearl from Jim: Clock Time vs. Calendar Time. What does it mean to go fast? To get things done quickly? To be productive with time? Does it mean moving through your tasks with Benny Hill-like speed? Does it mean, for example, moving your toothbrush up and down faster? Or, perhaps it means brushing for a fraction of the time you usually do? In the context of a...

Read More

Marketing

Selling Out Editors’ Picks 2018: From Our CEO

As we wave goodbye to 2018, we wanted to take a look back at some of our favorite posts of the year. Today, we’re highlighting: Jim's Posts. You can click on any title below to read the full article: The One Word I'll Never Say Again ... It’s an ugly word. It sounds like “rhythm,” as though we’re going to get down to some funky beats, but it turns out to just be math. … Still, since people seem to use smartphones...

Read More

Social Media

Instagram: Your Questions Answered

For every social media platform, we've all wondered if our posts are actually being read. Or, is there really a best time to post? Clifford Chi has created a cheat sheet for Instagram -- based on customer data from Sprout Social -- to answer all of your questions. For instance, the best day to post is Thursday and the worst days are Sunday and Monday. Chi writes: "Here are some more insights about optimal post timing: Posting at 5:00 AM CDT...

Read More

Bright Ideas

Clock Time Vs. Calendar Time

What does it mean to go fast? To get things done quickly? To be productive with time? Does it mean moving through your tasks with Benny Hill-like speed? Does it mean, for example, moving your toothbrush up and down faster? Or, perhaps it means brushing for a fraction of the time you usually do? In the context of a business project with a projected length of weeks or months, it shouldn’t mean these things, but I think that sometimes people get confused....

Read More

ICYMI

In Case You Missed It

Each week we'll share a collection of articles we think are well worth reading. And now, in case you missed them ... • Crain's reported that eight New York City arts organizations are launching an alliance this summer called Audience 360, which "will allow members to get a better grasp on their own base, share ticket buyer information with each other and collect data that can be used to champion the overall arts community." Read about it here. • Derek Thompson highlights...

Read More

Bright Ideas

Find Useless Rules to Eliminate

As businesses and organizations age, they accumulate rules. The reason for this is actually quite logical: Something happens, usually bad, that should be prevented from happening again. The people running that business try to figure out why the thing happened, and if it’s good make it happen again as often as possible, and if it’s bad make sure it never happens again. And so a rule is born. It makes perfect sense. The trouble is that over time it makes less...

Read More

Experience

Word Stock Update: Immersive Gets Mainstream Media Attention

A couple weeks ago, I suggested you hold your stock in the word “Immersive." If you did, you’re looking at big imaginary profits today as it continues to get discussed in larger and larger outlets. Time’s Richard Zoglin asks “Has Theater Lost Its Mind?” as the trend toward these immersive shows grows in New York and around the country. Of course, he’s being tongue-in-cheek, and he gets it right when it comes to answering why these productions are working. He...

Read More

Marketing

Everything Is Marketing, Including Start Times

Check out this article about the change in start times on different kinds of shows. Here’s a key quote: “Empires rose and empires fell, but if there was one thing the world could depend on, it was the 8 p.m. curtain time for theater, opera, and classical music performances. That, however, was back in the 20th century. In the 21st century, if you don't check daily listings, you may be late for Act One. Though the Philadelphia Orchestra holds steady with...

Read More


Sign Up for Emails

VIEW PAST ARTICLES