Series and Franchises Catching Fire on Stage, Too

In a May post, Jim wondered why live entertainment wasn’t jumping on the bandwagon of creating a “series” or a “franchise” — unlike movies and books, which “have learned that if you create something that can live beyond a single production, you can do very well and build a very large fan base.” He continued: So, why then is live entertainment basically one and done? If we love the premise, the setting, the characters and the world created in a …

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