#WednesdayWisdom: Things Can and Certainly Do Change

Looking for a little #WednesdayWisdom? We’re pulling out past stories that are still just as relevant today. Here’s a pearl from Jim: The Big 3: Horse Racing, Boxing and Baseball. Sometimes it’s worth stepping back and realizing how much time changes things. That’s not true just because it’s interesting and enlightening to do so, but because it can also be inspiring. It’s a reminder that not only can things change, but that they certainly do. Big, immovable, permanent “truths” turn out not …

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#TBT: Does Baseball Need Saving? If So, I’ve Got the Answer

Happy #TBT. To celebrate, we’re sharing an oldie-but-goodie post from Jim. Does Baseball Need Saving? If So, I’ve Got the Answer Baseball is the single biggest live entertainment product in the world. In the U.S. major leagues alone, about 75 million tickets are sold each year, and that compares to just 20 million or so in leagues like the NBA or the English Premier League, which has only about 13 million tickets sold. In fact, add up the world’s five …

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Remember the Fan Even Before You Forget

Here’s a story that shows what happens when an organization forgets that it’s about the fan, and then remembers. In Major League Soccer, there’s a team called the New York Red Bulls. If the logo looks familiar, there’s a good reason. The team is owned by Red Bull, the makers of the heinous-tasting, but incredibly popular energy drink. Among the many, many other successful branding platforms that the company has established, they bought this team in 2006. As corporate names …

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Idle Children Are a Bad Omen

If you care about the health of future generations of Americans, you probably share my concern when reading this Wall Street Journal article about a decrease in participation among kids in organized sports over the last several years. The drops are relatively small (a few percent) and participation is still very high (millions of kids), but as a trend starter, this isn’t at all encouraging. We’ve known for a while that baseball is trending down — it’s seen as less …

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