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Goldstar Event Organizers’ Strategy for Early August

Twice a month, Goldstar is surveying its event organizers across the country to see when they plan on reopening their venues and if they’re trying online events. The highlights from early August: 40% of organizers plan to return to in-person shows in the first quarter of 2021. The next highest response, 23%, plan to return later in 2021. 57% are currently producing online events, and 33% plan to in the near future. Check back here for the next round to …

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News

What’s the Liability of Reopening Venues? What the Experts Say …

To help answer the big questions about the safety and liability of reopening venues, we turned to the people who literally wrote the book. Goldstar CEO Jim McCarthy was joined by festival pioneer Kevin Lyman and event safety lawyer Steve Adelman, both of whom contributed significantly to the Event Safety Alliance Reopening Guide. Jim also shared the latest Return Readiness Score and insights from the latest data into just how audiences feel about returning to live events.  Our panel mentioned …

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News

Reminder: Expert Chat TOMORROW with Kevin Lyman and Steven A. Adelman

Join our CEO Jim McCarthy for an expert chat with festival pioneer Kevin Lyman and event safety lawyer Steven A. Adelman tomorrow, June 10 at 3pm Eastern / 12pm Pacific.  Both guests have significantly contributed to the Event Safety Alliance Reopening Guide and can tell us about safety and liability when it comes to reopening. Jim will also present results of our on-going research into how Goldstar subscribers feel about returning to live events. Register for the chat here.

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News

Join us June 10 for an Expert Chat on the Safety & Liability of Reopening

You’re invited to join Goldstar CEO Jim McCarthy for an expert chat with festival pioneer Kevin Lyman and event safety lawyer Steven A. Adelman on Wednesday, June 10 at 3pm Eastern / 12pm Pacific. Both guests have significantly contributed to the Event Safety Alliance Reopening Guide and can tell us a lot more about the safety and liability when it comes to reopening. Jim will also present the most up-to date survey results of our on-going research into just how …

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News

Live Chat Tomorrow, May 27: Public Health & Sentiment

Join us tomorrow at 3:00pm Eastern / 12:00pm Pacific to see exclusive results from our on-going survey of thousands of Goldstar subscribers on how they feel about returning to live events. You’ll also get expert insights on reopening venues and public health from Johns Hopkins University Vice Dean for Public Health Practice and Community Engagement, Dr. Joshua Sharfstein, and Nederlander Concerts Vice President of Marketing, Jamie Loeb. Register for the chat here.  

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News

Live Chat Replay: What Will It Take to Reopen?

This week, Jim chatted with virologist Vincent Racaniello and Pasadena Playhouse’s Danny Feldman about reopening venues and putting on live events during and after the COVID-19 crisis. If you missed it, they covered things like:  The logistics and safety measures needed to reopen a theater The importance of testing and contact tracing How a COVID-19 treatment might help venues reopen Watch the Chat Replay: Also, this conversation is just the beginning. Please join us and your colleagues at our new Facebook group Show …

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Marketing

Go Really Big When Reinventing Yourself

Check out the story by Venues Today about the reopening of The Forum in Inglewood. When AEG built the Staples Center for the Lakers, Clippers and Kings, it took the (formerly) Fabulous Forum off the A-list of venues, but Madison Square Garden just placed a $100-million bet that it can bring it back. I’m going to ask my pilot to overfly Inglewood on my return to L.A. later this week, so I can see the largest vinyl record ever built …

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