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Technology

Royal Shakespeare Company Makes Much Ado About Something

Where have you heard the following lines before? “If music be the food of love, play on.” Or, “Better three hours too soon than a minute too late.” Was it that hot new rapper or … Shakespeare? It’s hard to say, right? That’s the lesson Royal Shakespeare Company is underlining with their new app, called RE: Shakespeare. According to the RSC’s director of education, Jacqui O’Hanlon: “It’s trying to capture the imagination of young people who might have a preconception …

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Experience

Acing Audience Interaction: Freestyle Love Supreme at TEDxBroadway (Video)

Freestyle Love Supreme can rap about anything. It’s part of their performance: Audience members shout out words when asked for suggestions, and the fellas freestyle with only a keyboard and beatboxing backing them up. At this year’s TEDxBroadway, of course they rapped about theater — and a new show about … well, watch the video below to find out what zany audience suggestion the group used for their freestyle. This five-man crew (two of them created the Tony-winning musical In …

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Marketing

De La Soul Is Not Dead. They’re Free (For 25 Hours).

De La Soul, semi-forgotten legendary rap group, is making all its music free to download today (February 14), so have at it! Naturally, interest in De La Soul and their ability to earn revenue is going to, as a result, plummet! At least, that’s the conclusion you’d come to if you think like those who fear things like live broadcasts and alternative delivery mechanisms for live entertainment. Of course, that’s not what’s going to happen. Many people, like me, are …

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Innovation

A Cultural Force That’s Bigger Than You Think

Perry Farrell (of Jane’s Addiction fame) is developing an immersive, EDM-based musical in Vegas. In addition to being a magnet for more hashtags than a NASCAR has ads (I count Vegas, musical, EDM and immersive), it’s also pretty intriguing. I’d go. Keep an eye on this! The evolution and maturity of EDM (electronic dance music) as a cultural force is going to have a big impact on the world of the near future. Just as rock ‘n’ roll and later …

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