#MondayMotivation: I’ll Say It Again, Audience-Oriented

Looking for a little #MondayMotivation? We’re pulling out past stories that are still just as relevant today. Here’s a pearl from Jim: Don’t Tell Me You’re Not Doing This for an Audience. Because if that were true, you’d do it at home or in a closed studio. Dan Visconti, whom I’ve never met, has written a piece that, if I were an expert in classical music, I might have written. It’s called The Audience Is the Most Important Instrument, and you …

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Bourne With a Natural Talent for Being Audience-Oriented

I use the word “audience-oriented” a lot when I talk about content. For those who can’t distinguish between being audience-oriented and “pandering,” I refer you to Matthew Bourne. In his new interpretation of Sleeping Beauty: “I’m thinking of the audience when I’m making work, always. I’m not just pleasing myself.” Like Jackie Chan, Bourne’s mindset includes his creativity AND the notion of an audience who will ultimately be the recipient of it. Self-referential, self-indulgent, closed-room “creativity” might work, but if …

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