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Did Going Mobile Help Break Box Office Records?

They did it again: The Edinburgh International Festival and Edinburgh Festival Fringe broke box office records for their events this year, reports The Stage. And focusing on mobile may have played a big role in their success. Thom Dibdin writes, “New initiatives from the society to help promote ticket sales and the audience’s ability to navigate the festival included an upgraded smartphone app for buying tickets and finding nearby shows.” Jim has written about the importance of going mobile — read more from him below: • …

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Bright Ideas

“Deep Work”

Editor’s Note: Jim was recently interviewed by Laura Vanderkam of Fortune for his tips and tricks on “How to Focus on Your Work and Ditch the Distractions.” In addition to what he shared with Vanderkam, below he outlines other helpful ideas for tapping into “deep” work: If you’re not doing “deep” work, you’re doing shallow work, and if you’re a leader in an organization, shallow work doesn’t even justify your salary. The first concept is to believe that deep work …

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