According to Convince and Convert, four billion people will be online by 2020 — which reinforces what Jim has written on this blog: Mobile gets you everyone. Below are a few more surprising statistics that confirm our need to be where the people are — and you can read more stats at Convince and Convert. “97 Percent of Adults Use Social Media 97 percent of online adults regularly visit social networks. Also according to Global Web Index, social media captures up to 30 percent …

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Adweek shared this infographic below about Who’s Really Using Facebook, Twitter, Pinterest, Tumblr and Instagram in 2015. According to exclusive data from eMarketer, more than half the U.S. population uses social networks regularly. Just another reason to invest in mobile technology to serve your customers.   Got a comment or question? Join the conversation on Twitter or Facebook.

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