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Baseball Fans Are Making Dodgers History in Los Angeles

“Fans in LA love the Dodgers,” reports Maury Brown for Forbes. And he cites the sales figures to prove it. In fact, last Thursday, “the club announced that they have already exceeded three million tickets sold for the 2015 season, an incredible feat that makes it the earliest that milestone has been reached in franchise history.” Here are some other stats from the Forbes article illustrating Dodgers fans bleed blue: • Last year, the club topped all of Major League Baseball in …

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News

Trade Up: Swap a Ho-Hum Night for an Exciting Night of Baseball Without Spending More Cash

Dinner and a movie finally have some competition when it comes to having a night out on the town. For the cost of what you’re probably doing on any ordinary night, Goldstar says you can go to a Major League Baseball game (opening day is Sunday, April 5). Regardless of your budget, there’s likely an amazing experience waiting for you at the ballpark, for about the same price — or one that’s even better. Here are a few examples of …

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#TBT

#TBT: Rivalries

Happy #TBT. To celebrate, we’re sharing an oldie-but-goodie post from Jim about baseball: Rivalries. I got an email from Goldstar about the upcoming games between the Los Angeles Dodgers and the Los Angeles Angels of Anaheim. [Ed note: Those games are here once again!] The L.A. area is roughly split in two by allegiance to these two teams, and one thing we believe here at Goldstar is that by calling attention to games that aren’t just athletic competitions but rivalries, …

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Fans

How Established Institutions Work to Stay Young: Baseball’s New Boss Shares His Thoughts

Sunday morning, I finished my workout, went to my office and opened my email to find a message from the new commissioner of Major League Baseball. I’d been thinking lately about the not-so-great season that baseball had last year in terms of attendance and TV ratings, and I’ve had discussions with a number of people in the offseason about the game and how it plays in the 21st century. The people I talk to share some frustrations with the game: …

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Marketing

What Major League Baseball Can Teach Us

Lots of literally “inside baseball” information here, but I’d call your attention to the “Most Disappointing City” items about halfway down. Chicago Cubs sell-outs have been for a long time as reliable as McDonald’s restrooms when traveling abroad. But they’re down this year, to the point where you can just, gasp, BUY a ticket to a game from the box office, and a downright mortal 9th in terms of sell-through percentage. Is it team performance, which has been poor? Remember, …

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