#TBT: Preference is Perishable. Keep Your Mindset Fresh

Happy #TBT. To celebrate, we’re sharing an oldie-but-goodie post from Jim: Preference is Perishable. Keep Your Mindset Fresh. It’s amazing to me how quickly things go from cutting edge to tired. Here’s an article that reminded me of that, titled “A wrong turn for L.A.’s food truck scene?” This is the snippet that I found particularly poignant, which starts with a quote from Josh Hiller of RoadStoves, which is the company that outfitted the famous Kogi truck, among others: “We got hundreds of …

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