#TBT: You Know What Customers Love? Rules

Happy #TBT! Here’s an oldie-but-goodie post from Jim: You Know What Customers Love? Rules. I understand the reasons that the secondary market gives some venue operators the heebie-jeebies. Any kind of disorder or chaos created by sellers acting badly in the secondary market rolls downhill onto them when the customers who bought tickets from the secondary market actually arrive at the venue. Most obviously, fraudulently sold tickets are a real bummer. Imagine that a ticket broker sells a phony ticket, gets …

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