#WednesdayWisdom: The Future Is a Niche Market, Part II

Looking for a little #WednesdayWisdom? We’re pulling out past stories that are still just as relevant today. Here’s a pearl from Jim: The Future Is a Niche Market, Part II. [This article was originally published in 2009.] A recent USA Today article gives a nice overview of how “non-major” sports leagues (like professional lacrosse, women’s soccer and arena football) are doing. Here’s a fairly representative snippet: “While a few big-league teams defy the economic logic of the times — take the New...

Read More