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Experience

A TWA and Taco Bell Hotel?

Are you a huge Taco Bell fan? Adweek reports that Taco Bell is opening a boutique, branded hotel in Palm Springs called The Bell, and rooms will be available for a limited time this summer. David Griner writes: "The brand’s announcement of the hotel says it 'reimagines what a hotel stay can be, unveiling a destination inspired by tacos and fueled by fans. Everything from guest rooms to breakfast and poolside cocktails will be infused with a Taco Bell twist,...

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News

Fresh Idea Friday: Christine Jones

It’s the end of the week — when we share a TEDxBroadway talk from our vaults. Broadway News announced that the Rockwell Group is planning a Broadway-themed hotel, and "the initial 2020 art exhibition, which will be displayed in the hotel’s public spaces on a six-month rotation, will be curated by scenic designer Christine Jones." Here, Jones talks about Theatre for One, a portable, private performing arts space for one actor and one audience member with no barrier between...

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News

Spotlight On … Halloween Eve Costume Bash at W Hotel Boston

ABC News shared Lara Grant's picks for the 10 best hotels for Halloween events in U.S. this year -- and W Hotel Boston's Halloween Eve Costume Bash scored a spot on the list. Costumes are required for this massive dance party, featuring some of the city's top DJs spinning at the hip boutique hotel in a gorgeous glass high-rise, located just a couple minutes from Boston Common. Read more here about the U.S. hotels hosting awesome Halloween events. And on Goldstar’s new...

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Marketing

Don’t Say “Guest” When You Don’t Mean Guest

For some reason, businesspeople tend to drift toward gibberish in their speech. (And you’re all businesspeople, by the way, even those of you who believe that “businesses” do something different from what nonprofits do.) In the search for something interesting, different and effective to say, people try a lot of things. Many of those things are nonsensical. Some of the nonsensical things sound good, and sometimes when they sound good people start copying that nice-sounding bit of nonsense. Eventually, people...

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Word Stock

Word Stock Market: Experience Design

The Word Stock Market is an occasional feature on SellingOut.com, where I will tell you whether to buy, sell or hold a certain word based on whether that word has a strong future or has seen better days. For example, if you’d bought the word “hybrid” 10 years ago (when it meant a cross between a horse and a donkey, not an eco-friendly car), you’d be rich today. On the other hand, if you’d bought “digital camera,” you’d be...

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