Jim once wrote on this blog about the irrelevance of stores and how that affects live entertainment (Hint: It’s a good thing). He stated: “Where we’re going is very simple: We need fewer and fewer stores for retail goods, but we’ll either replace those with empty spaces, with residences or offices, or with experience-driven businesses.” Stores must continually reinvent themselves. One way retailers are upping their game is by using employee communication platforms to better assist customers. PSFK highlights how …

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