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Join Our Expert Chat on September 16: Online Events – Real Revenue, Right Now

Venues across the country (and around the world) are still dark. But the live entertainment industry is both resilient and creative. Many organizations are taking their show online, and seeing real revenue as a result. Our guests next week have transformed this setback into a true financial opportunity. They’ll share their virtual strategy with you. Join Goldstar CEO Jim McCarthy and Ron McNeil (John Lennon) and Michael Amador (manager) from The Fab Four for our Expert Chat on Wednesday, September...

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News

Raising Donations in a Crisis: Q&A With Karen Brooks Hopkins

Recently, Jim chatted with fundraising expert Karen Brooks Hopkins to see what live events organizations can do to raise funds when they can’t produce in-person events. You can watch the full conversation here, or read on for an excerpt of their conversation (which we'll post in three parts). First, a little about Karen: The Brooklyn Academy of Music President Emerita has more than 30 years of experience in fundraising and is the author of Successful Fundraising for Arts & Cultural...

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Experience

No Tug of War Between Diversity and Success

Recently, as this article from the Los Angeles Times explains in-depth, leaders in the world of Los Angeles theater got together and talked about a whole range of things. The conversation eventually turned in the direction of diversity. Of course, this is a very worthwhile topic, particularly as the audiences in most theaters of significant size tends not to be a representative cross-section of the cities in which they are situated. On the other hand, these conversations seem to drift in...

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P&L

Orchestras, First Step to Financial Health is Happy Audiences

Don't expect the drumbeat of financial trouble for orchestras to stop. Here are a couple quotes that I think are helpful in thinking about the long-term resolution of this. First, from the Chairman of the orchestra's board, "Despite the Brooklyn Philharmonic's tremendous artistic successes over the last couple of years, the orchestra continues to experience financial difficulties." If an organization's definition of artistic success diverges too much from the definition of its audience or the potential audience that it needs, those...

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