Editor’s Note: Jim sent this message to Goldstar subscribers yesterday. Read on to see how Goldstar is working to help arts organizations during this difficult time. And if you’d like to set up a donation page for your organization here’s the link. If you love live entertainment, arts, plays, concerts, musicals, comedy, and everything in between, now is the time to show it. We’ve spent the last few days rapidly refocusing our efforts to make Goldstar a place where you can donate money to …

Read More

We’re in this together. So, we’ve come up with a way to get our 10 million Goldstar subscribers to show love to you. We’re asking them to donate to your organization. We’re focusing our team, audience, technology, resources and marketing machine to support you at this time. And, we’re moving rapidly on this. So please, take a look and fill out this form to participate. (ALL organizations are eligible to participate.) We know that our subscribers love your shows and what you do for the …

Read More

Has your organization or show promoted or partnered with a good case lately? According to this Kevin Jordan article on Duct Tape Marketing, there are two very good reasons it’s a good idea: • 87% of consumers say they would switch from one brand to another if the other brand were associated with a good cause, according to Cone Cause Evolution • 95% of college students say they are less likely to ignore an ad that promotes a company’s partnership …

Read More