A Guide to Better Understanding Your Audience

The survey results are in -- and now, for the first time ever, Chorus America gives us a look at "what moves and motivates the people who attend choral music concerts." And hopefully, these major findings will "help choruses create even more meaningful and engaging experiences for their communities," writes the Chorus America staff. We think these results can help all of us in live entertainment. Take a look below at a few of the findings, and then read the...

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