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The Top Broadway Shows, As Sorted By Revenue Per Seat — Week Ending Aug. 19

Here are the top Broadway shows last week, ranked by Revenue Per Seat – the one and only metric marketers should use to determine the success of their efforts. Why? Average Ticket Price doesn’t tell the whole story when empty seats are NOT factored into the equation.To determine RPS, we divided the grosses by venue capacities. Highlighting RPS demonstrates a different and more interesting story about which shows can bring in value per seat versus simply being big, because...

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News

TEDxBroadway News and Noteworthy

It seems like every day we spot TEDxBroadway alum in the news. It’s like playing Where’s Waldo, except our speakers are featured very prominently in black and white and on television in living color. Here’s just a small sample of what we’ve found in the news recently …TEDxBroadway 2014 alum Diane Paulus, the artistic director of Cambridge’s American Repertory Theater, will co-direct a live TV production of Hair on NBC next spring. Here’s TEDxBroadway 2018 alum Shaina Taub profiled in The New...

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Pricing

The Top Broadway Shows, As Sorted By Revenue Per Seat — Week Ending Aug. 12

Here are the top Broadway shows last week, ranked by Revenue Per Seat – the one and only metric marketers should use to determine the success of their efforts. Why? Average Ticket Price doesn’t tell the whole story when empty seats are NOT factored into the equation.To determine RPS, we divided the grosses by venue capacities. Highlighting RPS demonstrates a different and more interesting story about which shows can bring in value per seat versus simply being big, because...

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Pricing

The Top Broadway Shows, As Sorted By Revenue Per Seat — Week Ending Aug. 5

Here are the top Broadway shows last week, ranked by Revenue Per Seat – the one and only metric marketers should use to determine the success of their efforts. Why? Average Ticket Price doesn’t tell the whole story when empty seats are NOT factored into the equation.To determine RPS, we divided the grosses by venue capacities. Highlighting RPS demonstrates a different and more interesting story about which shows can bring in value per seat versus simply being big, because...

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News

News & Noteworthy (Week of August 3)

A lot goes on in our world each week — some news you may catch, and some may slip by your radar. Below are a few articles that caught our attention, and we didn’t want you to miss ’em!AI Is Changing the Way You Sell: Choosing a movie on Netflix, ordering towels on Amazon, even buying tickets on Goldstar are all influenced by AI. As Victor Antonio for Harvard Business Review explains, "If you ever had a thought about a...

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Pricing

The Top Broadway Shows, As Sorted By Revenue Per Seat — Week Ending July 29

Here are the top Broadway shows last week, ranked by Revenue Per Seat – the one and only metric marketers should use to determine the success of their efforts. Why? Average Ticket Price doesn’t tell the whole story when empty seats are NOT factored into the equation.To determine RPS, we divided the grosses by venue capacities. Highlighting RPS demonstrates a different and more interesting story about which shows can bring in value per seat versus simply being big, because...

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News

X Marks the Spot

Ever wondered about the "x" in TEDxBroadway?Well, you've heard of TED (which stands for Technology, Entertainment and Design). TED is the big conference, which has been held annually since 1990 and set the model to provide these powerful talks online for free. TEDx events were created some years later with the same spirit of the TED mission, "ideas worth spreading," but are independently organized on a community level. The word that follows each and every TEDx indicates ... a location.Therefore, when we talk about TEDxBroadway, we're talking...

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Pricing

The Top Broadway Shows, As Sorted By Revenue Per Seat — Week Ending July 22

Here are the top Broadway shows last week, ranked by Revenue Per Seat – the one and only metric marketers should use to determine the success of their efforts. Why? Average Ticket Price doesn’t tell the whole story when empty seats are NOT factored into the equation.To determine RPS, we divided the grosses by venue capacities. Highlighting RPS demonstrates a different and more interesting story about which shows can bring in value per seat versus simply being big, because...

Read More

News

News & Noteworthy (Week of July 19)

A lot goes on in our world each week — some news you may catch, and some may slip by your radar. Below are a few articles that caught our attention, and we didn’t want you to miss ’em!Audio Streaming Beats CDs in Germany: According to Billboard, "Audio streaming now represents nearly half of revenues and has replaced CDs as the largest sales segment on the German record market." Wolfgang Spahr reports: "From the late 1980s on, CDs enjoyed...

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Pricing

The Top Broadway Shows, As Sorted By Revenue Per Seat — Week Ending July 15

Here are the top Broadway shows last week, ranked by Revenue Per Seat – the one and only metric marketers should use to determine the success of their efforts. Why? Average Ticket Price doesn’t tell the whole story when empty seats are NOT factored into the equation.To determine RPS, we divided the grosses by venue capacities. Highlighting RPS demonstrates a different and more interesting story about which shows can bring in value per seat versus simply being big, because...

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