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Experience

Sold Out? How to Reach More People

Jim has written about the benefits of streaming a live event, and we've highlighted NT Live, the broadcasting arm of the National Theatre. Here's some news from CNN Business about how virtual reality is changing the live music experience. Nathan Sing reports: "In the last few years, musicians have been able to stream concerts to virtual reality headsets ... " Sing writes, "As well as being able to watch from a position in the audience, users can view the concerts as if...

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News

NT Live Celebrates 10 Years: David Sabel’s TEDxBroadway Talk

The broadcasting arm of the National Theatre is celebrating its 10th anniversary, and Playbill honors NT Live with a feature about how it changed the global theatrical landscape. In 2013, NT Live founder David Sabel spoke at TEDxBroadway, "Infusing Theatre into Digital Mediums." TEDxBroadway will be returning to the New World Stages on Tuesday, September 24, 2019. As you know, we sell out every year and quickly, so we encourage you to get your tickets now! Read More: Fresh Idea Friday: Erin Lavik Fresh Idea Friday:...

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#TBT

#TBT: Promote Your Show Like a Movie

Happy #TBT! Here’s an oldie-but-goodie post from Jim: Promote Your Show Like a Movie. [This article was originally published in 2009.] I absolutely love one of the posts by a blogger known as the Performance Monkey. Here’s a key snippet: “Tell me you wouldn’t love this. You’re settling into your seat at the theatre. The curtain is about to rise on The Jersey Boys, say, or Act Without Words II. But before the show begins, the stars of three or four other...

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#TBT

#FBF: TV Is an Excellent Way to Market Your Live Show

Happy #FBF! Here’s an oldie-but-goodie post from Jim: TV Is an Excellent Way to Market Your Live Show. [Editor’s Note: This post is from 2009.] No, I’m not talking about TV advertising. I’m talking about something like what This American Life does. It started as a radio show, of course, and became a TV show, a podcast and a bunch of other things. But I wouldn’t be surprised if it’s most successful form is as a live show. Other NPR favorites like Wait...

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Selling Out With

Selling Out With … Derek McLane

A live broadcast of Hairspray Live! is coming to NBC on December 7. We had the chance to speak with the award-winning theatrical production designer of the broadcast, Derek McLane. The Harvard grad has worked on hundreds of shows (no exaggeration!), and he just earned two Emmy nominations for The Oscars, where he has served as production designer since 2013, and The Wiz Live! Here, McLane shares his process when he designs for a production and the best advice he's ever...

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Experience

Grease: Live Invites You to Hang at Rydell High

The last time we wrote about Grease, it became -- and remains -- one of our most popular articles. Fox's broadcast of Grease is in the news again, this time for its plans to fill the halls and bleachers of Rydell High with a live audience. Unlike its NBC-produced predecessors, Broadway.com's Ryan McPhee reports that Grease will invite audience members (by the hundreds) to be a direct part of the live broadcast experience. McPhee writes, "The addition of a studio audience...

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Technology

Take a Museum Tour — on Your Phone

Jim has written about the benefits of broadcasting live musicals. In The Sound of Audience, he wrote: “For every potential ticket buyer for this show whose itch has been scratched by the TV broadcast, there are 100 who learned about it first and now want to see it sometime. And probably 1,000 who’d heard about it and had some level of interest, and they’re now actively thinking about the show.” Last week the British Museum live-streamed a tour of its popular...

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#FreeTicketFriday

#FreeTicketFriday

It’s #FreeTicketFriday, and we’re ready to give away some fun! Jim talks frequenty about how broadcasting a live show is good because it means more people will come into contact with a live entertainment product. Post an answer to our question, and one lucky winner will score $50 in Goldstar cash. What musical or play do you think should be broadcast live? We’ll announce the winner on Monday at noon. * If you win, you could choose from 1,000s of events, like Reasons...

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ICYMI

In Case You Missed It

Each week we gather up a few stories worth a read (or second read). And now, in case you missed them … • February of this year marked the 100th anniversary of Charlie Chaplin’s film debut in Making a Living. In this A.V. Club post, read about the life and work of a man who reporter Ignatiy Vishnevetsky calls, "the closest thing the 20th century produced to a universal cultural touchstone." • This week, the Tony Awards Administration Committee announced its decision to...

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Fans

The Hockey Conundrum

Seen hockey on TV lately? The data tells me probably not. It’s there, alright, but very few people (relatively speaking) are watching it. And yet attendance is great. What’s going on? As this summary of recent TV ratings shows, hockey playoff games get outviewed by such blockbuster programming as Sex Sent Me to the ER on TLC as well as two other episodes of Sex Sent Me to the ER, and Spongebob. Am I saying hockey’s not popular? No, not exactly....

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