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Bright Ideas

Jim’s Book Pick for Big Business

Inc. contributor Christina DesMarais asked a group of super successful people, including Jim, to share one book they would recommend to help arts entrepreneurs get ahead in business and life. Jim’s pick may surprise you: Simple Pictures Are Best by Nancy Willard “Ambitious and creative entrepreneurs and managers have plenty of ideas. In this little book, a shoemaker and his wife are getting a picture made to celebrate their anniversary. It starts with just the two of them, posed elegantly in …

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Experience

Think Outside the Industry: Are You Changing With the Times?

“It’s amazing to me how quickly things go from cutting edge to tired,” Jim begins his post Preference is Perishable. Keep Your Mindset Fresh. He continues: ” … in 2011? It’s too late to plead that things are moving too fast. You’ve got to be able to revise your mindset much, much faster than that. If food trucks and flip cams and Digg are already out, and they feel like they were just coming in, you’ve got to develop some kind …

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Marketing

30 Business Books You Need to Read

While blogs (ahem, like this one) can certainly give you ample knowledge about business, marketing, social media and so on, there’s something to be said for the in-depth knowledge you’ll gain reading a book. Lucky for us, there are tons of high-quality business books out there. The hard part is knowing which to read first. To help, BufferApp.com rounded up 30 books recommended by top digital marketers. Click here to see all 30, or check out a few we think …

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Experience

Series and Franchises Catching Fire on Stage, Too

In a May post, Jim wondered why live entertainment wasn’t jumping on the bandwagon of creating a “series” or a “franchise” — unlike movies and books, which “have learned that if you create something that can live beyond a single production, you can do very well and build a very large fan base.” He continued: So, why then is live entertainment basically one and done? If we love the premise, the setting, the characters and the world created in a …

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