The Secret of the Highest-Grossing Show of 2013

Ken Davenport points out on his blog, The Producer’s Perspective, that the highest-grossing Broadway show of 2013 was not The Book of Mormon, or Kinky Boots or any of the sexy young things of recent fame, but Disney’s good old, 16-year-old The Lion King.

How is it done? According to Ken, “All this proves the ol’ axiom, that the secret to a long running, super high grossing show is to make your show the star.”

Sign Up for Emails