Event Inspiration: The Jazz Age Lawn Party
Gramophones and trombones may not sound like ingredients for one of the hottest events in New York City, but they are. At the Jazz Age Lawn Party, organizer Michael Arenella brings together classic elements of the 1920s for a fabulous soiree that even Gatsby would be jealous of.
The party started thanks to Arenella’s love of jazz music and the style of the ’20s. His enthusiasm for the era is clear in this Fast Company interview and also is key to the success of his event, which has grown from a small party of 50 people to a multiday event with corporate sponsors like St. Germain. The key, Arenella said, is to create an event that feels like a gathering of friends and transports people to another time and place.
“I’m not a businessman, I’m an artist,” Arenella [said]. “That’s what makes me happy, and that’s what I want to do with my life. This whole party was really an attempt to create an event that I would be proud to invite fans of this music to come to. But you know, it’s true what they say: if you do what you love, you’ll never work a day in your life.”
For more information on how The Jazz Age Lawn Party has grown to become such a large and popular event, check out the story from Fast Company.
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