South Park Kicks Off With Redskins Name Controversy

In a recent guest post, What the NFL Can Learn From Broadway, we discussed the need for entertainment properties to change:

“Today, live entertainment competes with so many other things for peoples’ attention. Now more than ever before we need to find a way to be relevant and current to audiences. In some instances, that includes evolving brands and content just as society itself has changed.”

Now, the creative geniuses behind the Broadway smash hit The Book of Mormon are using their other popular show, South Park, to take on the topic, too.

Watch the teaser clip below:

• Join our conversation on Twitter about Customer Service for Audience Building with Goldstar CEO Jim McCarthy @goldstarjim and Shoshana Fanizza of Audience Development Specialists @AudienceDevSpec on September 25, 2014, at noon ET. Use #auddev to participate with questions and comments. The chat will run one hour.


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