Selling Out Editors’ Picks 2018: Customer Service
As we wave goodbye to 2018, we wanted to take a look back at some of our favorite posts of the year. Today, we’re highlighting: Customer Service.
You can click on any title below to read the full article:
Put the Members and Their Experience First
Amy Gardea, Goldstar‘s Senior Director of Customer Service, explains: “We put our members and their experience above all else, and we make that clear to them from our first interaction to our last. Although the ticket purchasing process is completely online (no real person involved), we have a team of well-trained, compassionate, entertainment enthusiasts standing by to answer all of the questions and put any fears to rest.” Read more of Gardea’s Pro Tip.
A Customer’s No. 1 Concern Is …
“Fear of the unknown is the thing that drives most of the cases we receive from our members. Sometimes it’s, ‘Are you real?’ or ‘How is this deal possible?’ But mostly, it’s the fear of buying tickets online, not interacting with a person and then crossing your fingers and hoping everything goes according to plan … Buying tickets is a stressful undertaking at best,” Gardea shares in her second Pro Tip.
How Can I Make a Customer’s Life Better?
“What am I going to do to make our customer’s life better as far as their interaction with us, especially when people come in thinking it’s going to be a typical customer service experience,” writes Shaunelle Curry, Goldstar Customer Service Specialist. “I think a lot of times people are surprised that they talk to real people, or they email with real people. In some ways, we’re the pulse of Goldstar. We’re the heart of it to let people know — this is real human interaction. We’re kind of like the first and last line of defense.” Read more of Curry’s Pro Tip.