Pro Tip: Marketing With Sandeep Khera
Title: VP of Marketing
Hometown: Cincinnati, OH
Best Live Show He’s Ever Seen: “My wife and I loved seeing the Long Beach Ballet perform The Nutcracker. True to form, it was great for our kids and got the two of us into the holiday spirit!”
SO: What’s the best advice you have for arts marketers as they start their 2018-19 season?
SK: With a new season starting, I’d love to see arts organizers focus on building awareness early on. By doing so, they’ll drive consideration and purchases throughout the season. One easy tip is to check out our new Boost feature — it’ll help get your event in front of even more qualified live entertainment buyers. It’s budget-friendly, effective and just an easy tool to keep in your marketing toolbox.
Learn more about Boost here.