Innovation

Broadway Should Encourage Risk Tolerance of Innovative Shows

If you missed it, last week the producers of Spider-Man: Turn Off the Dark announced that the show is closing on Broadway and moving to Las Vegas.I've heard talk from all the way back when the show opened that a Las Vegas production was in the cards, but the goal presumably was to run two versions of the show, not to move it. I think the Vegas show makes a lot of sense and will be extremely popular. Vegas...

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Bright Ideas

Make Somebody’s Thanksgiving Better, in Just a Click or Two

I’m really proud of something that we do at Goldstar this time every year. We call it the Thanksgiving Appeal, and it’s a time when we ask Goldstar members (and everybody else) to support a local organization. These organizations support low-income and homeless people throughout the year, but many of them really turn it on at the holidays because the need becomes all the more acute.I’ll tell you how this started.It was our second year in business -- 2003....

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Bright Ideas

Who’s That “Song-A-Day” Guy Jonathan Mann at TEDxBroadway 2014?

Recently, Jim announced another batch of speakers at TEDxBroadway 2014.One of the special singing guests is the “song-a-day” guy, Jonathan Mann, who’ll be providing preview and recap entertainment for the event. If you haven’t seen any of Mann’s videos yet, here’s one you might like:"We've Got To Break Up" (Song A Day #1435)In 2009, Mann started his Song a Day project, and as of 20 hours ago, he’d posted a new song on YouTube every day for 1,786 days....

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Word Stock

Word Stock Market: Experience Design

The Word Stock Market is an occasional feature on SellingOut.com, where I will tell you whether to buy, sell or hold a certain word based on whether that word has a strong future or has seen better days. For example, if you’d bought the word “hybrid” 10 years ago (when it meant a cross between a horse and a donkey, not an eco-friendly car), you’d be rich today. On the other hand, if you’d bought “digital camera,” you’d be...

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Marketing

Being Curious About Your Audience is a Good Marketing Tool

This is an outstanding, detailed report on Houston's Astrodome, which was the first domed stadium and was at one time called the "eighth wonder of the world."It's been unused for the last several years, and it appears that it will continue to sit empty with the cost to rehabilitate it too high to justify, given that nobody has a concept for putting it to use that would justify the expense.It sits next to the modern Reliant Stadium, which hosts...

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