Bright Ideas

Hilarious Video Proves Customer Service Can Have a Sense of Humor

This Southwest flight attendant's approach to customer service is certainly entertaining, whether or not you agree with the method you've got to admit she's got people listening.

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Pricing

Overvaluing Premium Sales

Venues have gotten much more sophisticated in the last seven or eight years at creating and selling “premium” tickets and ticket packages. I was reading recently about the Seattle Mariners’ successful program to do this recently, and it made me give this issue some thought.As I’ve said many times on this issue, I’m for it. Provided you don’t punish people for not buying premium and you legitimately deliver a ‘premium’ value, this should be a sustainable and positive way...

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News

Inspiring Story of the South Dakota Symphony Orchestra

In 2010, the South Dakota Symphony Orchestra in Sioux Falls was running out of cash and out of time. But recently Jodi Schwan of the Argus Leader shared the miraculous story of how they managed to keep operating and are now almost back to normal. Their methods may not work for everyone but it's always great to see live entertainment and culture triumph.A standout quote from the piece: “The lesson I’ve learned is … don’t avoid making the tough...

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Technology

Mobile’s Not Optional Anymore

Pinch me.That’s the message I got from about half of the live entertainment/arts websites I just visited. Siri and I just did a whirlwind tour of  20 or 30 major venues and organizations (all genres: music, sports, theater, performing arts, whatever else popped into my head) to see how they handled mobile. All of them are well-known, successful and well-funded.No, I’m not going to tell you who they are.Yes, I’m going to tell you what I saw.About half the...

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Experience

Monday Pick-Me-Up: If/Then Cast Sings “Seasons of Love”

Having a case of the Mondays? This video of If/Then cast members singing "Seasons of Love" from Rent with charity auction winners will put a smile on your face.

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