Experience

“Magic Has New Meaning to Me After TEDxBroadway”

On February 24, a few Goldstar employees attended TEDxBroadway 2014. So we asked them to tell us what especially struck a chord with them at the conference. Here’s one response from Wendi Lebow, Vice President of Venue Relations:I was never a fan of magic. I just hate to be tricked. But after TEDxBroadway 2014, my definition of magic has changed. No, Jim did not book a bunch of magicians to entertain the Broadway elite. As it turns out, magic,...

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Innovation

The Renewal Curve

Patterns can be powerful. When you see a pattern that occurs again and again, you could look at that as a window into the design of nature itself.One of those patterns is something called the S-Curve, which looks like this:The idea is this: Something starts out, and if it's successful, it grows. This growth is rapid at first, and for a good, long while it gets bigger, or better or larger or makes more money or whatever. At some...

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Bright Ideas

Find Useless Rules to Eliminate

As businesses and organizations age, they accumulate rules. The reason for this is actually quite logical: Something happens, usually bad, that should be prevented from happening again. The people running that business try to figure out why the thing happened, and if it’s good make it happen again as often as possible, and if it’s bad make sure it never happens again.And so a rule is born. It makes perfect sense.The trouble is that over time it makes less...

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Word Stock

Word Stock Market: Service

The Word Stock Market is an occasional feature on SellingOut.com, where I will tell you whether to buy, sell or hold a certain word based on whether that word has a strong future or has seen better days. For example, if you’d bought the word “hybrid” 10 years ago (when it meant a cross between a horse and a donkey, not an eco-friendly car), you’d be rich today. On the other hand, if you’d bought “digital camera,” you’d be...

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Marketing

Extinction Math

How do you feel about playing God? As a hobby, I mean. Not full time.If you do, spend a few minutes playing an ancient computer “game” called Life. I remember stumbling across this as a very young computer user and probably wasting a lot of hours on it.The idea is this: Put dots on the screen wherever you want, as many as you want. If a dot is by itself or next to just one other dot, it dies...

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