#MondayMotivation: It’s About Connecting You With Audience

Looking for a little #MondayMotivation? We’re pulling out past stories that are still just as relevant today. Here’s a pearl from Jim: The Goldstar Distribution Network: Why We Built It.

“Audience,” © 2009 Beatrice Murch, used under a Creative Commons Attribution license.

Goldstar’s about connecting your event with our audience. That’s our thing.

I’ve said that, or something like that, lots and lots of times, but it started to occur to me a few months ago that it wasn’t quite right.

Our thing isn’t about connecting your event with our audience. It’s about connecting you with audience, period.

We’re not crazy enough to think that we are the only place to find great live entertainment consumers. (We’re the best place, but … ) And if audience is important, it’s important everywhere. That’s why I’m happy to be able to tell you about the Goldstar Event Distribution Network. The idea is simple: Publish your event on Goldstar, and it can become available on other sites and apps where good live entertainment buyers are to be found. One submission gets you there.

Currently, the Goldstar Event Distribution Network reaches sites with a total monthly active audience of greater than 100,000,000 people, including Yelp, Groupon and Living Social, with more to come. Many, many events are already live and for sale on all three of these wonderful places, reaching their very large audiences.

For you, the benefits are pretty obvious: way more reach to way more people for your event with the convenience of a single-submission and the service that you’re used to from Goldstar’s spectacular venue team. …

Check out the rest of Jim’s post: The Goldstar Distribution Network: Why We Built It.

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