In Case You Missed It
We’ve gathered a few interesting articles that caught our eye this week that are worth a read. And now, in case you missed them …
- Goldstar CEO Jim McCarthy discussed how important live entertainment is — but cautioned against getting too cocky. Ready why here.
- Ken Davenport shared three things he thinks are wrong with Broadway marketing over on his blog, The Producer’s Perspective. Even if you’re not producing on Broadway, there are still lessons to take away from it.
- The Ravinia Festival in Illinois had a record first day of sales. Thank the rough winter or a lineup of amazing bands, either way it’s great to see a concert series selling so well.
- The new ivory ban in the U.S. is good news for elephants, but may be bad news for musicians. Naomi Lewin at WQXR shares what some are looking to for a solution.
- The Boston Symphony Orchestra is trying a new marketing program that involves an embedded journalist. Arts Journal blogger Judith H. Dobrzynski shares why she thinks it’s not such a great idea. Do you agree?