Goldstar Jumpstarts a Smarter Summer
I remember the feeling as a kid during summer vacation that I was slowly getting dumber. Right around the beginning of August, I remember the feeling of picking up a pencil and writing something and thinking it felt weird because it had been so long since I’d done anything that didn’t involve a sleeping bag, a soccer ball, a TV remote or a stick with a marshmallow on the end of it.
Parents, too, feel the impact of summer vacation. Kids get restless, and studies show that they actually go backward academically and intellectually.
This year, Goldstar thought we would help, and so we put together a category of events called “Smarter Summer.” They are events in all the cities we serve that are a great thing to do that get your kids out of the house, having fun and mentally stimulated. And it’s not just “educational” shows and events, either. Just the experience of getting out of the house, seeing something new and talking about it with parents and each other gets those little brains firing! And, of course, since it’s on Goldstar, we make it easy to find and you won’t have to spend a fortune.
In fact, it’s one of the easiest, most fun, least expensive ways to avoid summer brain drain for these last few weeks of the summer.
Our friends Neil Patrick Harris, a huge proponent of taking kids to live events, and Peggy O’Brien, education expert and former Chief of Family and Public Engagement for the D.C. Schools, have joined in, too. Neil’s been talking about his feelings on getting kids out of the house and into live entertainment, and Peggy will be telling you, as the “child’s first teacher,” how to make the most of the experience.
For me, my philosophy is that kids are up for more than people sometimes think. In fact, I think our industry underserves children in quantity and quality. With obvious exceptions for age-appropriateness of subject matter and the ability to behave appropriately for a given setting, I say take ’em! Everyone gets their first exposure to theater, or live music, etc., some time. It might as well be sooner rather than later.
In fact, it might as well be during Goldstar’s Smarter Summer!