Coronavirus Actions and Thoughts
I never thought I’d say this, but I don’t want you to go out to live entertainment right now. The live entertainment industry is postponing and cancelling shows as a measure to slow the spread of the Coronavirus. It’s a step that makes a lot of sense, and it’s going to continue for a while.
There are a few things I want to make sure you know during this time.
If you have tickets to a show that is or becomes postponed or cancelled, we will contact you. You don’t have to do anything, and you don’t have to worry about whether we’ll get to it. As you might imagine, the number of these situations is enormous right now, so it’s going to take longer than usual to get to you, but we will absolutely get to you with options.
For many shows, your options will include reschedules in the case of postponements (in the future), exchanging your tickets for the face value plus a 10% bonus voucher, a refund or making your ticket purchase a donation to the organization of the show.
Speaking of which, I encourage you in every way you can to support the organizations that deliver live entertainment and arts. This is an extremely challenging time for them, as it is for everybody in this industry. When the crisis passes, we want the theater staff, concert folks, comedy clubs teams, actors, producers, stage hands, athletes, box office personnel, ticketers and all the people working hourly shifts in the snack bars, parking lots, maintenance sheds and elsewhere in the industry to be healthy, poised and ready to help lead the return to normal life.
Goldstar members love live entertainment of all kinds and now is the time to stand up for it! I’m already personally jonesing to go see a musical or a baseball game!
But actually, I don’t think that’s the only thing I’m missing. The power of live entertainment isn’t just the shows or events (which are great). It’s the connection to other people, which right now is being limited. It’s tough on people to be separated, but what I know for sure is that people want and need to be together. That’s why they love going out.
And when the crisis passes, the need to gather together will return, stronger than ever. And, when that happens, the live entertainment industry and community want to be ready, and your help will matter. We’ll be sharing more thoughts and ways about how you can do that in days to come.
And one day in the not too distant future, we’ll see each other across the aisle or in the lobby at a theater or cheering our heads off at a baseball game or rocking like crazy at a concert.
I can’t wait.
Jim McCarthy, CEO