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#TBT

#TBT: The Very Bright Future of the Live Entertainment Business

Happy #TBT. To celebrate, we’re sharing an oldie-but-goodie post from Jim: The Very Bright Future of the Live Entertainment Business.This site is devoted to bringing about the future which I believe is not only possible, but likely: the ascendancy of live entertainment as the leader in the entertainment industry overall.How can such a thing be possible?Value comes from relative supply and demand. Over the last generation, the percentage of our lives that are “real” has dropped dramatically, and seeing something happening...

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#TBT: Food IS Fun, Not Food

Happy #TBT. To celebrate, we’re sharing an oldie-but-goodie post from Jim: Food IS Fun, Not Food.Let me rephrase.In an era of plenty (and despite the sour economy [circa 2010], compared to almost any time or place in the history of humankind, our cup truly runneth over), food isn’t about eating. It’s about fun.And if you’re in the live entertainment business, it’s important to recognize that in the last generation or so, the business of food and the business of fun have...

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#TBT: The Endless Struggle to Think Well of Yourself

Happy #TBT. To celebrate, we’re sharing an oldie-but-goodie post from Jim: The Endless Struggle to Think Well of Yourself.The tendency toward arrogance and self-satisfaction is so natural. People start with a pretty high opinion of themselves, and even the slightest evidence they’re right is enough to prove the case. And many people have a hard time feeling good about themselves without also looking down on you and me. And that small seed can destroy companies, organizations and nations.No one I’ve ever...

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#TBT: The Irrelevance of Stores and How That Affects Live Entertainment (Hint: It’s a Good Thing)

Happy #TBT. In light of the recent news about Macy's, Sears and The Limited closing stores in 2017, we’re sharing this May 15, 2014 post from Jim: The Irrelevance of Stores and How That Affects Live Entertainment (Hint: It's a Good Thing).My 16-year-old shared an important macroeconomic insight on a megatrend that will play out in our economy over the next several decades.We were walking through Bed, Bath and Beyond (don’t ask), and he said, “Why do they even have stores?”He...

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#TBT: To Be or Not to Be

Happy #TBT. To celebrate, we’re sharing an oldie-but-goodie post from Jim: To Be or Not to Be.We’ve talked about organizations with long and storied histories on the verge of potentially catastrophic change.But as you might know, I see this time in our history [circa 2010] as not merely an especially nasty recession, but what I have been calling a ‘frame-breaking’ or a ‘remaking.’ I quoted Jeff Jarvis a few weeks ago as saying that we’re moving from the industrial age to...

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#TBT: Every Marketing Program Begins With the Same Question …

Happy #TBT. To celebrate, we’re sharing an oldie-but-goodie post from Jim: Every Marketing Program Begins With the Same Question ...“What is the intrinsic value of the product or service?”So says Lynda Resnick, creator of POM Wonderful pomegranate juice, as quoted by Harvey Mackay in one of his articles.What does intrinsic value mean? In developing your product and your way of talking about the product, Resnick says you should, “recognize above all that consumers aren’t stupid. They are looking for value, honesty,...

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#TBT: Shutting Down the Factory … Not a Key to Success

Happy #TBT. To celebrate, we’re sharing an oldie-but-goodie post from Jim: Shutting Down the Factory … Not a Key to Success.Michael Kaiser of the Kennedy Center wrote this in the The Huffington Post [February 2010]:“Many arts managers are angry with me. They do not appreciate my advice not to cut programming during this recession. I continue to say that creating large, important projects is central to creating fiscal health. Especially when there is less money for the arts (and there is...

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#TBT: Know Your Customers, or Just Think You Do?

Happy #TBT. To celebrate, we’re sharing an oldie-but-goodie post from Jim: Know Your Customers or Just Think You Do.Like many of you, I watched the Super Bowl yesterday [February 8, 2010], and it was a pretty terrific game.Typically, I ignore (or fast forward through) commercials, but since the Super Bowl commercials are noteworthy, I actually paid attention to them. I’m not particularly interested in breaking down which ones worked, etc., but I noticed something.Most of the commercials looked as though they...

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#TBT: More Pie Now!

Happy #TBT. To celebrate, we’re sharing an oldie-but-goodie post from Jim: More Pie Now![In 2010,] I participated in a panel at Tickets.com’s excellent Executive Summit in Long Beach. This gathering, in its second year, is one of a kind in that it brings together top executives across the live entertainment business for a brief, but powerful, conference on a wide range of issues that affect the whole industry.I was on a panel with a group of really interesting folks, and the...

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#TBT: The Past Is Gone

Happy #TBT. To celebrate, we’re sharing an oldie-but-goodie post from Jim: The Past Is Gone.For human beings, the past is a presence. It’s with us all the time in both simple and complex ways. When we step off the curb into a busy street, the hundreds of times we’ve successfully crossed a street safely guide our decisions or the story we heard about a person who didn’t. When we open our mouths to talk to speak to our parents, the years...

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