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Question: What’s the Biggest Topic on Broadway?

Answer: Diversity and Inclusion. Each year, all applicants for our Young Professional Program are asked, “What’s the BEST Broadway can be?” By an overwhelming margin, their answers relate to diversity and inclusion. Over our 8-year history, we’ve explored the topic from many different angles, and from myriad speakers, who’ve shared their remarkable and moving insights. But it was at TEDxBroadway 2019 when Oshoke Pamela Abalu challenged us to question the words we’re using when talking about diversity and inclusion. It’s a...

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Meet Rachel: She Helps the Arts Reach Audiences

Rachel Detamore will be speaking at the upcoming Arts Reach National Arts Marketing, Development & Ticketing Conference in Los Angeles. A Goldstar venue advisor for Los Angeles, Rachel will be highlighting the importance of discount tickets in generating awareness and exposure to a new audience. So, mark your calendars for April 14-15 at the Millennium Biltmore Hotel. As a Goldstar organizer, we have a special offer for you! 3-for-1: Until February 29, if you register for the conference, you can bring two colleagues for...

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The New Voice You Need to Hear

We promised you new voices. And, well, we’re certain we delivered when 17-year-old Marshall W. Mabry IV took the stage at TEDxBroadway 2019 for his talk -- "The Intersectionality of Black Boys and Shakespeare." OK. Marshall delivered. Twice. A little background -- Marshall was one of hundreds who submitted their idea for a talk to us during our open submission period (we’ll have more news on that soon). When we got together with the alum committee to review submission videos months before the event, it...

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Do Brand Ambassadors Work? Meet Broadway Crew Co-Founder Sam Clark

Broadway Crew promotes shows in the Times Square area. They’ve worked with Mean Girls, King Kong, Hadestown, Freestyle Love Supreme, Slave Play, Beetlejuice and many more. Below, co-founder Sam Clark talks with us about his vision for launching his theater promotions company, word-of-mouth marketing and how to create an effective team of brand ambassadors. SO: Broadway Crew is relatively new. How did the idea come about for this service? SC: Since moving to NY from Australia in 2012, I have worked...

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128 Million People Are Going Out!

128 million adults attended artistic, creative, or cultural activities -- that's one statistic from the National Endowment for the Arts' 2017 Survey of Public Participation in the Arts, and that's good news for live entertainment marketers. According to the NEA: "The new Survey of Public Participation in the Arts (SPPA) records the different ways that American adults (age 18 and older) engage in the arts, where that engagement takes place, and why adults participate in these activities." Here are two more findings from...

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What Are You Doing in 2020?

TEDxBroadway speakers cover a lot of territory. How to make Broadway better, of course, but also how to make our communities better, and even ourselves. Lose weight, get fit, drink less, save more -- some of those we’ve discussed, but some are just a few of the resolutions we all seem to have at the start of a new year. And while accomplishing any one of these goals should make us happy -- they might not actually be the...

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Long Beach Ballet Wins Goldstar National Nutcracker Award 2019

This week, Goldstar proudly announced that Long Beach Ballet is named Best Loved Nutcracker in the U.S. for 2019. This marks a back-to-back win for the Southern California-based organization, who won the Award in 2018. This year, they competed along with more than 50 companies to win the 13th Annual Goldstar National Nutcracker Award, the only award honoring live performances of The Nutcracker nationwide. Long Beach Ballet Artistic Director David Wilcox says, “It is an honor to have once again...

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We Have a Gift for You!

Before you head off for the holidays to spend time with family, extended family, in-laws, etc., we wanted to share a gift with you. Well, actually it’s from Amy E. Gallo and her talk at TEDxBroadway 2019 -- “The Gift of Conflict.” You see, Amy is the author of the Harvard Business Review Guide to Dealing with Conflict and co-host of HBR’s Women at Work podcast. She’s spent years researching conflict and shares how staying silent can be damaging, and how...

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PODCAST: Arcane Forms of Entertainment With Todd Robbins

The popularity of circuses, carnivals and sideshows have ebbed and flowed, but there has been a resurgence of late.  This week’s guest, Todd Robbins, has built a successful career in the New York City area utilizing what he calls “arcane” forms of entertainment. He is a veteran of numerous television, sideshow and off-broadway productions.  In this episode, Todd joins host Jim McCarthy to talk about eating glass, the changing of carnivals over time, and the differences between European and American audiences...

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PODCAST: Producing Broadway Shows With Eva Price

Starting something new -- whether that’s a career, a business or a project -- can feel scary and daunting, especially taking that first step. But what happens if you do make the leap and then fail? Do you give up?  Eva Price, this week’s guest, went through that failure when she left her job in news and started producing shows. She shares her advice, and why she thinks failing was better for her in the long run than succeeding.  Eva Price...

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