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Experience

Is Your Show Better Than a Meal at the Restaurant Next Door?

I wrote an article in 2010 about whether or not live entertainment is an industry. (The answer is “yes.”) Today, I’m asking how that industry is doing.For a long time, I’ve been saying that Live Entertainment is fundamentally healthy, and I still believe that. When I hear people bemoaning the business, I frequently ask them what business they’d rather be in. Aside from fad or hype-driven sectors, few places exist in the world of entertainment and media that are reliable,...

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Experience

“Natasha” Drops Meals After Surveying Audiences

I saw this show when it included dinner and was in the Meatpacking District.  Now that it’s moving to Midtown and dropping dinner, it’s less of an immersive experience, but I still think you should go if you can. Here’s the part I thought was most interesting about the article:“Our audience surveys and phone surveys showed that people didn’t really value the meals, and at each ticket price level, people said they would’ve still bought tickets without the meals,”...

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