Catch Jim at Arts Reach and Hear About How to Optimize Digital

Are you planning to attend the Arts Reach National Arts Marketing, Development & Ticketing Conference in New York City next week? If so, make sure you catch Goldstar CEO Jim McCarthy on the panel titled Plenary Panel: Dancing with the Digital Stars, which will take place on March 17 from 2:30pm to 4:00pm. Here’s a brief description of the panel:

Digital is no longer a buzz word or an aspiration part of the marketing and fundraising mix. It’s the main launching pad for strategies and tactics. This year’s Dancing with the Stars panel will shine the spotlight on how colleagues are optimizing digital — from on-line advertising to mobile websites to engaging patrons via social media to activating donors. Each star will provide their experience on a different element of the digital sphere. Come ready to ask questions and fill your toolbox.

Other participants on the panel include: Lee Barkley, Director of Technology, Consumer Experiences, Lincoln Center for Performing Arts; Will Nolan, Senior Vice President of Communications & Administration, Parent Project Muscular Dystrophy; Kyle Sircus, Director of Marketing, Playwrights Horizons; moderated by Eric Nelson, Director of Marketing & Communications, Kaufman Music Center.

Until March 10, you can click here for half-price conference registration, which includes all meals and receptions.

Find out more details about the conference here.

You can follow Jim at @goldstarjim and the conference at #artsreach — and if you see Jim, make sure to say hello!

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