Before the Holidays Are Gone …

Before we know it, the holidays will have come and gone. So, before 2018 fades away, we’ve highlighted three essential seasonal marketing tips from Search Engine Journal. You can read more of their tips here:

Holiday Discounts First

If you offer a discount, make sure it is the first thing a visitor sees on your website.

Keep in mind that the average visitor has a lot of holiday preparations to make, in a very short period of time.

Immediately show people what they really need to keep them engaged on your website.

Keep Your Most Loyal Customers Closer

You are probably planning to announce special holiday discounts or free trinkets, which is definitely a great idea.

Consider expanding the offer a bit more, and arrange a special email to your current customers.

Reward your loyal customers to make them feel special, and to entice them to visit your website more often.

Posts with Last Minute Gift Ideas

Everyone finds gift buying to be a challenge for certain friends and family members, even when they have a whole month to shop.

Those who put off holiday shopping until the last minute suffer even more.

Reach out to procrastinators who still need a gift or two just days before the holidays.

By offering last-minute gift ideas, you provide a valuable service to your customers, and save late shoppers from the stress and embarrassment of not finding an appropriate gift.

Use phrases like “last minute gift ideas” in your posts as perfect triggers to get the attention of your audience.

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