Contributors

Bright Ideas

Let the Kids Think for Themselves

We've been talking a lot about theater for children on the blog and how important it is not to play down to them or think you can skimp on quality.Sue Buckmaster over at The Guardian is adding to the conversation, advocating children's theater that let's kids decide how they think and feel about various topics, everything from death to the banking crisis. She believes we shouldn't shelter younger audience members or paint a rosy picture when that's not the...

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Bright Ideas

Quote of the Week

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Picture Perfect

Picture Perfect

From time to time, we stumble across event art that’s so good, we feel compelled to share. And if you don’t know why event art is important, read this. Photo of The Beatles tribute band Strawberry Fields.

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News

A Show You Should Sleep Through?!

Generally it's a bad thing when your audience falls asleep during a performance, right? But for a few new shows, that's exactly what they're after. Melena Ryzik at The New York Times reported on a new trend of theater and art showings that are pairing sleep with performance with spectacular results.Ryzik spoke with our friend Randy Weiner (read about his stellar shows Sleep No More and Queen of the Night here), who said "he felt jealous when he heard...

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Marketing

Think Fast — At Least When It Comes to Marketing

They say "the early bird gets the worm," and that's definitely true when it comes to viral marketing. Ken Davenport points out this important fact over on his blog, The Producer's Perspective, using examples like Oreo's infamous tweet during the Super Bowl blackout.He also touches on an important point: how do you act quickly when you have a large team? His answer: Trust. Read more about it here.Related:Single-Use Marketing Programs How to Avoid Big Mistakes With Ticket Sales Marketing Everything Is...

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ICYMI

In Case You Missed It

Each week we like to share a handful of stories that caught our eye. And now, in case you missed them ...Ken Davenport shared a few fun quotes overheard at The Broadway League Conference. One of our favorites: “Passion can’t be taught.  But it can be contagious.” – Victor Hamburger, Director of Marketing at ASU GammageMichael Sam is garnering headlines as the first openly gay NFL player. Goldstar CEO Jim McCarthy shared some insightful commentary on what the theater...

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Brilliant

Quote of the Week

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Picture Perfect

Picture Perfect

From time to time, we stumble across event art that’s so good, we feel compelled to share. And if you don’t know why event art is important, read this. Event image for Amaluna by Cirque du Soleil.

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Experience

Goldstar User Review: The Venue Matters

While not every live performance can be on Broadway or in a grand theater, this Goldstar user review does present evidence that finding a worthy and compatible venue for your show can make a difference in the overall enjoyment. Also, a fun show at a cool venue = people coming back for more shows, which is always a win.From The Oregon Tail Burlesque: You Have Died of Sexy show at Gorilla Tango Theatre in Chicago: "What a performance! I will...

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News

Experts Answer Important Question: Why Is Opera Important?

While nearly everyone in the live entertainment industry likely has an answer to this question, we enjoyed reading the responses from the collection of opera experts The Guardian rounded up. You can read the full article here, but we've included a few favorite quotes below:  "The combination of dramatic narrative, stagecraft and music, and especially the range and vulnerability of the human voice, make opera the art form that comes closest to expressing pure emotion." -- Richard Mantle, general director, Opera...

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