Contributors

Newsroom

News

TEDxBroadway Welcomes Online Submissions for 2018 Speakers

  • DATE: August 23, 2017
  • POSTED BY:

The organizers of TEDxBroadway announced the event will return to New World Stages on Tuesday, February 27, 2018. With a long tradition of presenting a wide variety of speakers from theater, academics, government, hospitality, sciences and technology, the organizers will expand the scope even further this year to find new voices to address “What’s the BEST Broadway Can Be?” “Each year, we spend months researching, identifying and discussing topics and leaders in their field that we believe will inspire the...

Read More

News

Goldstar Announces AXS Ticketing Integration

  • DATE: August 9, 2017
  • POSTED BY:

Editor's Note: We've got great news for anyone who loves more ticket sales with less work (so ... everyone). Goldstar has taken another step in its ongoing efforts to make it easier than ever to market to new audiences and sell out every show:  Goldstar, the live entertainment industry’s leader for event discovery and purchase, recently announced a full digital integration with primary ticketing system AXS. AXS is the latest to join Goldstar’s ever-growing list of major digital ticketing platform partners, which...

Read More

News

Goldstar Is Celebrating 15 Years of #ShowLove!

  • DATE: March 23, 2017
  • POSTED BY:

For 15 years, Goldstar has been dedicated to one thing and one thing only -- live entertainment. We love it, and our goal has always been to help people discover great events, go out more and grow their own love of live entertainment. That’s why we’ve continually invested in ways to reach more audiences and sell more tickets. From mobile apps to new site features and partnerships, we’ve come a long way -- and we have so many more exciting developments...

Read More

News

TEDxBroadway 2017 Announces Complete List of Speakers

  • DATE: March 8, 2017
  • POSTED BY:

The sixth annual TEDxBroadway returns to New World Stages in New York City on Tuesday, March 21, 2017, with a wide variety of speakers taking the stage. “Our new focus of the day for 2017 is - ‘Let’s Talk,’” says Jim McCarthy, CEO of Goldstar. “We’ll always be dedicated to the central question we asked the first five years, ‘What is the BEST Broadway Can Be?’ but now we really want everyone present to speak up and really engage in...

Read More

News

TEDxBroadway Announces Young Professional and Student Programs (Application Deadline Jan. 31)

  • DATE: January 26, 2017
  • POSTED BY:

When the sixth annual TEDxBroadway returns Tuesday, March 21, 2017 to New World Stages in New York City, the always sold-out event will be brimming with new ideas, new themes and new members of the Young Professional and Student Programs. "We want to make sure that as we discuss the future of Broadway, the next generation is in the room to lend their voices and help shape the future of the Broadway eco-system,” says Jim McCarthy, CEO, Goldstar and Co-organizer,...

Read More

News

Fun Home Star Kate Shindle Is Grand Marshal for Show Day 2016

  • DATE: December 12, 2016
  • POSTED BY:

Performing arts centers, promoters, producers, sports teams and more from across the country are once again joining together to declare December 26 -- Show Day. This is a live entertainment industry initiative to proclaim the 26th the day to take family, friends and loved ones to a live event. Serving as the official Show Day Grand Marshal for 2016 is actor, author and the President of Actors’ Equity Association, Kate Shindle. “I’m thrilled to be named Grand Marshal for Show Day,”...

Read More

News

Celebrating 10 Years of The Goldstar National Nutcracker Award

  • DATE: December 7, 2016
  • POSTED BY:

Goldstar has announced the nominees for the 10th Annual Goldstar National Nutcracker Award. The only award that honors live performances of The Nutcracker nationwide is celebrating its 10th year along with a new milestone -- the most nominated productions ever. There are 80 in total. From well-known ballet companies like the San Francisco Ballet, American Ballet Theatre and the three-time Goldstar National Nutcracker Award-winning Joffrey Ballet to the California Ballet Company’s toddler-, autism- and sensory-friendly performances, this year’s nominees showcase...

Read More

Innovation

Are your patrons looking for a scream?

  • DATE: October 31, 2016
  • POSTED BY:

In the live event industry, we talk a lot about how therapeutic the arts can be. Take music, dance, theater, almost any genre you can imagine, and you’ll find scientific studies showing the benefit it can have to our mental, emotional and physical health. But here’s a live event genre you may not have imagined: screaming. Yes, screaming. On purpose. At no one. And it’s good for you. In cities around the world, people are ducking into soundproof rooms or pressing...

Read More

Marketing

Are You Avoiding These 3 Online Ad Pitfalls?

  • DATE: October 28, 2016
  • POSTED BY:

As web users, not many of us would call ourselves fans of online advertising. But as professionals with a product to sell, we know online ads can sometimes be a useful tool. In yesterday’s Marketing Bootcamp on Entrepreneur, Andrew Chapin offers three great tips for making online ads that aren’t a turnoff. Respect the consumer. “…viewers' time is precious and must be respected,” says Chapin. Don’t place your ad in way that disrupts their experience. “Our own ad format...

Read More

Pricing

The Top Broadway Shows, As Sorted By Revenue Per Seat — Week Ending Oct. 23

  • DATE: October 25, 2016
  • POSTED BY:

Here are the top Broadway shows last week, ranked by Revenue Per Seat – the one and only metric marketers should use to determine the success of their efforts. Why? Average Ticket Price doesn’t tell the whole story when empty seats are NOT factored into the equation. To determine RPS, we divided the grosses by venue capacities. Highlighting RPS demonstrates a different and more interesting story about which shows can bring in value per seat versus simply being big, because...

Read More


Editor’s Pick

Sign Up for Emails

VIEW PAST ARTICLES

POPULAR TAGS

audience - Broadway - Live entertainment - marketing - pricing - sales