Contributors

Bright Ideas

The Play’s the Thing …

With so many new plays opening on Broadway, we couldn't help but think about the playwrights who have graced the TEDxBroadway stage over the years.Patricia Ione Lloyd (Her play Eve's Song has been extended at The Public Theater, and we still can't get a ticket!) asks, "Where Does Your Soul Live?"Big props to Alexander Dinelaris (won an Oscar for Best Original Screenplay for Birdman and wrote the book for the musical On Your Feet), who speaks about "Surprising Inevitability."And,...

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Marketing

Goldstar’s Matching Boost Campaigns (But Only Until Nov. 2)!

For Halloween, we wanted to give you a treat: Goldstar is offering a BOOst BOGO (Buy One Get One) from now through November 2!Set up a Boost campaign of $100 or more, include “BOGO” in the campaign name, and they’ll sneak in on Nov. 5 and match it. You’ll get double the emails and increase in awareness. Spooooky!If it’s your first time setting up a campaign, here are a few tips to make sure it goes hauntingly well:Set...

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News

TEDxBroadway Speaker David Korins Featured on TED.com

“What’s the Best Broadway Can Be?”The TEDxBroadway organizers asked David Korins, the award-winning designer for Hamilton and Dear Evan Hansen, to contribute to this question at the seventh annual event held in February 2018. The result was his powerful talk, “A Revelation of Space.”Today, David’s talk has been selected from hundreds of thousands of TEDx talks from across the globe to be featured on the TED.com channels (watch it here).“We’re incredibly proud of David, his inspiring talk really struck...

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News

TEDxBroadway Will Return to New York City in Fall 2019

TEDxBroadway organizers have announced the next TEDxBroadway will take place September 24, 2019, reports Broadway Briefing.Co-founders Damian Bazadona of Situation Interactive and Jim McCarthy, CEO of Goldstar, are moving the annual one-day event, which has been traditionally held in February, to the fall of next year.The TEDxBroadway organizers will once again fill the stage with speakers to tackle the question, “What’s the Best Broadway Can Be?”“We decided we wanted to move the event to the fall when it really feels...

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Marketing

Ready to Deep Dive Into “The Attention Pool”?

You're invited to join Goldstar CEO, Jim McCarthy, live Monday, September 17 at 3:00pm ET/12:00pm PT as he takes a deep dive into “The Attention Pool” and what that means to you as an event marketer.You’ll get some great insights into building awareness for your upcoming events.Plus, if you have specific questions about marketing, pricing or making the most of your Goldstar partnership, submit them now to info@sellingout.com, and he'll try to answer as many as he can. You can...

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News

TEDxBroadway News and Noteworthy

It seems like every day we spot TEDxBroadway alum in the news. It’s like playing Where’s Waldo, except our speakers are featured very prominently in black and white and on television in living color. Here’s just a small sample of what we’ve found in the news recently …TEDxBroadway 2014 alum Diane Paulus, the artistic director of Cambridge’s American Repertory Theater, will co-direct a live TV production of Hair on NBC next spring. Here’s TEDxBroadway 2018 alum Shaina Taub profiled in The New...

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News

Listen to Jim on the Bob Lefsetz Podcast!

What do Moby, Shep Gordon and our own Goldstar CEO, Jim McCarthy have in common? They’ve all been interviewed on The Lefsetz Podcast.If you’re not familiar with him, Bob is a legend in the music business. His very popular Lefsetz Letter covers the gamut and is considered a staple in the industry. (You can sign up here.)In this very in-depth interview, Jim talks candidly about the start of Goldstar, his own career path and the realizations along the way.You...

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News

X Marks the Spot

Ever wondered about the "x" in TEDxBroadway?Well, you've heard of TED (which stands for Technology, Entertainment and Design). TED is the big conference, which has been held annually since 1990 and set the model to provide these powerful talks online for free. TEDx events were created some years later with the same spirit of the TED mission, "ideas worth spreading," but are independently organized on a community level. The word that follows each and every TEDx indicates ... a location.Therefore, when we talk about TEDxBroadway, we're talking...

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Marketing

Goldstar’s Boost Will Match Your Marketing $$ in July

Goldstar is offering a Buy One Get One, aka a 100% match on your first Boost campaign! Take advantage of a busy month on Goldstar -- July sees as much site and app traffic as the holidays.How do you join in?Go to your Audience Marketing Platform before July 31 at 11:59pm EST and create your first Boost campaign. Include “BOGO” in your campaign name (the first field on the form). Once your campaign is set up, Goldstar will...

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News

What’s Happening Off Broadway?

Not that Off Broadway. We mean off-off-off-off-off Broadway. Way off. Like another industry entirely.Each year, we pack the TEDxBroadway stage with Broadway industry experts, but we also want to feature speakers who are doing incredible things from other areas as well.Imagine you're in the choir business. And you go to a choir conference. Sure, it's great to see other people from other choirs and hear what they are up to. But, if everything you hear at this conference is...

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