Jim McCarthy

CEO, Goldstar

Jim McCarthy is the CEO of Goldstar, but he is also Customer Service Agent No. 1 for the company. Jim has spent the last decade and a half in e-commerce, starting way back at GeoCities before it was bought by Yahoo in 1999. Even before that, he helped to open about 50 Noah’s Bagels locations in California, where he learned about delighting customers, developing employees and managing high growth. He’s written articles and commentary in Fast Company, Business Insider and other well known publications, and has appeared as a speaker at conferences like SXSW, TEDU (part of the main TED conference), INTIX and others. He co-founded TEDxBroadway, which he also hosts and curates. Jim graduated from Harvard College and has an MBA from the Anderson School at UCLA. He also speaks Japanese, writes ghost stories and is a certified lifeguard.


Is Your Show Better Than a Meal at the Restaurant Next Door?

I wrote an article in 2010 about whether or not live entertainment is an industry. (The answer is “yes.”) Today, I’m asking how that industry is doing.For a long time, I’ve been saying that Live Entertainment is fundamentally healthy, and I still believe that. When I hear people bemoaning the business, I frequently ask them what business they’d rather be in. Aside from fad or hype-driven sectors, few places exist in the world of entertainment and media that are reliable,...

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Give Your Audience A Little Bit of the Spotlight

Sun Devil Stadium in Tempe is joining a number of other sports venues around the country in displaying social media content from people attending the game on Jumbotrons and other displays. While I'm not sure this is going to sell more tickets, I do think it helps avoid what I call "The Big You, and the Little Me," where the live entertainment business thinks of each patron as just an arm-waving face in the crowd, there to worship at...

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“Natasha” Drops Meals After Surveying Audiences

I saw this show when it included dinner and was in the Meatpacking District.  Now that it’s moving to Midtown and dropping dinner, it’s less of an immersive experience, but I still think you should go if you can. Here’s the part I thought was most interesting about the article:“Our audience surveys and phone surveys showed that people didn’t really value the meals, and at each ticket price level, people said they would’ve still bought tickets without the meals,”...

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