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Pricing

Broadway Sales Go Crazy Over Christmas

A few amazing highlights of the Broadway box office numbers from the week of Christmas:• Wicked breaks $3 million on nine performances. That’s more than $300,000 every time that curtain goes up. Average paid ticket price was $184.50. Wow. • A play (not a musical) did $1.4 million. That was Betrayal, starring Daniel Craig. • Four other musicals broke $2 million, a number that a few years ago seemed unattainable. Those shows were: Kinky Boots, Spider-Man, Lion King and, of course,...

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News

Chill on Playoff Blackouts

Bees found their way into the bonnets of a whole bunch of sportswriters over the last couple of days as the prospect of local blackouts on the broadcasts of three of the four NFL playoff games this weekend was narrowly avoided.First, let’s review the Blackout Rule (which I discussed recently here). It says that if the tickets to an NFL game are not sold out by 72 hours from kickoff, the broadcast will be blacked out in the local...

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News

Robert Lopez at TEDxBroadway 2014: He Writes the Songs

Songwriter Robert Lopez has a gift for amusing both kids and adults. Since the day he wrote his first song at age 7, he’s picked up three Tony Awards (Avenue Q, The Book of Mormon), two Daytime Emmys (Nickelodeon’s Wonder Pets) and a Grammy. What may have started as an impressive talent for creating songs for puppets and cartoons launched Lopez into the spotlight as one of the collaborators of the mega-successful Broadway phenomenon, The Book of Mormon.Lopez found...

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Innovation

Will Green Cars Make Formula E Racing a Hit?

I learned about Formula E from this article, which describes how the owners of the Boston Celtics have made an investment in the new sport. It's a worldwide racing circuit that uses environmentally friendly electric cars.There are 10 races in each season, and two of them will be in the United States. I was also fascinated to hear that promoters of the race circuit expect the sound of these cars to be one of their main draws, because they...

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Experience

No Tug of War Between Diversity and Success

Recently, as this article from the Los Angeles Times explains in-depth, leaders in the world of Los Angeles theater got together and talked about a whole range of things. The conversation eventually turned in the direction of diversity.Of course, this is a very worthwhile topic, particularly as the audiences in most theaters of significant size tends not to be a representative cross-section of the cities in which they are situated.On the other hand, these conversations seem to drift in...

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Innovation

The Next Step After Immersive Theater

This is a very strong idea. According to this Wall Street Journal article, people in China are enacting real-life versions of a popular type of Japanese online game known as Takagism. They're locking themselves in converted bomb shelters, residential apartments and office complexes, and they must escape by solving riddles and brain teasers.It takes the idea of immersive theater, like Sleep No More and Here Lies Love, and makes it not just immersive but participatory. Note that there is...

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News

Goodbye 2013: A Look at Some of the Year’s Newsworthy Trends

Before we say goodbye to 2013, we thought we’d review a few of this year’s interesting trends highlighted in the news.• Moving Sound to Anywhere but the Concert Hall: The Los Angeles Times spots the latest push to get music out of the concert hall and into museums and galleries, alternative spaces and train stations, and parks and Beverly Hills formal gardens.• Younger Audiences Have On-Demand Mentality: Regional artistic directors say they're being slammed by the on-demand mentality (cable...

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Experience

Found: Another “Nutcracker” Lover Like Us

I found this article about dance choreographer Alexei Ratmansky quite fascinating. Sarah Crompton, the author of the piece, says, "If Alexei Ratmansky were a film director he would be as famous as Martin Scorsese."I'm also excited, in his work at American Ballet Theatre, that he sees the importance of productions of The Nutcracker. Crompton quotes him as saying, "Christmas, presents, sweets, toys coming to life, scary mice, boys and girls on stage -- all appeal to children."Some people in...

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News

What 60 Years of Success Looks Like

Stop for a moment and think about this: The first Newport Jazz Festival was held during the presidency of Dwight Eisenhower. When a concept has staying power like that, there must be something strong about it. In fact, this year's festival is going on the road in a celebration of its 60th year.I'm going to have a lot more to say about how to build successful, long-term live entertainment businesses here on Selling Out in the near future, but...

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Bright Ideas

What’s the Use of a Paper Ticket?

I really enjoyed this piece, written by Matthew Lew, about the redesign of paper tickets for shows. In it, Matthew suggests some very smart and interesting ways that Ticketmaster specifically can improve the look and usefulness of the paper tickets that it prints.In our hearts, we know the paper ticket is doomed. Print-at-Home tickets are a temporary solution that in a few years will seem as quaint as paper tickets themselves. You already get tickets on your phone in...

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