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Bright Ideas

Programming Decisions Should Be Reconsidered Every Couple Centuries

A lot of discussions occur about how to save classical music institutions, but I think the one that is so obvious that it almost avoids being discussed at all is content. This article makes the point that there are a handful of "Great Men," as the author calls them, whose music is the only music that orchestral institutions tend to play, at least if they're expecting to be taken seriously.Without even touching the questions of sexism or cultural elitism...

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Word Stock

Word Stock Market: Bowl Game

The Word Stock Market is an occasional feature on SellingOut.com, where I will tell you whether to buy, sell or hold a certain word based on whether that word has a strong future or has seen better days. For example, if you’d bought the word “hybrid” 10 years ago (when it meant a cross between a horse and a donkey, not an eco-friendly car), you’d be rich today. On the other hand, if you’d bought “digital camera,” you’d be...

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Innovation

Aspen Live: Great Minds Spark Ideas in Great Outdoors

This week, I’m sadly missing the Goldstar holiday party, but there’s a pretty good reason.I’m heading off to Aspen for a live music industry conference called Aspen Live. Created and run by Jim Lewi, this show has been going on for a couple of decades. I first went a few years ago, and what a first year at Aspen it was! Most of the conference happened in the lobby of the St. Regis, where the comfy furniture, easy access...

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News

Presenting: Lea DeLaria at TEDxBroadway 2014

One of the presenters we’re excited about catching up with at TEDxBroadway this year is comedian, actress and jazz musician Lea DeLaria. You might have seen her this year playing prison inmate Carrie “Big Boo” Black on Netflix’s Orange Is the New Black or heard her version of "All That Jazz" on FOX’s So You Think You Can Dance.The Guardian said she “talks like a coffee grinder, and sounds like a cross between Ella Fitzgerald and a Broadway diva.”...

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News

Imagine what Happens to Sales If Ticket Buyers Feel Unsafe

Demand for live entertainment ticket sales have stood the test of time, and that's a good thing. But if there's one thing that can change that demand level fast, it would be the perception that going to a show is unsafe.Live entertainment is already inconvenient and expensive compared to other forms of entertainment. Add "unsafe" and in the long term, that's too many strikes. People will go home for good.Fortunately, as a rule, shows are very safe, but the...

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Innovation

The Hottest Season Ticket in Town is For a Restaurant

Next is a restaurant in Chicago that serves several different meals in the course of a year, each one running for three or four months at a time. It’s molecular gastronomy, which means that it takes an extreme amount of preparation and skill, so the menu is the same for everyone and changes infrequently.Over the course of the year, these different menus are what the restaurant calls a “season,” and if you want to go to each of the...

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Marketing

What Happens in Las Vegas Will Be Happening in Madison Square Garden

Las Vegas has long been a place where popular acts (musicians, magicians and others) who are still popular, but probably beyond the peak of their popularity, can do very well.It's done by creating a monument to their achievements and success and marketing a location as the place that you can go to find them anytime. Celine Dion may not be recording many new hits, but she's got enough fans and enough of a catalog that when you put millions...

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News

Dollars Matter, But So Does Attendance

Broadway had a great Thanksgiving weekend, breaking the all-time revenue record as people poured in from out of town to celebrate the long weekend with a show.The record that wasn't broken, however, was the attendance record, which was actually 4% off the all-time record this year.It's a good moment to ask the question: Does that matter?Isn't it dollars, not tickets, that count?Yes, and no. Yes, because it's true that you take dollars to the bank, not ticket sales numbers.But...

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Bright Ideas

Source Material for Your Next Big Idea

My thoughts on how entrepreneurs can keep generating the ideas they need to make their businesses successful:How Tech Entrepreneurs Can Generate the Next Big Idea

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News

The Sound of Audience

Last Thursday night, 18.5 million people watched The Sound of Music performed live on television.Last season, 11.5 million people saw any show on Broadway.Quibble about the performances. Quibble about the production. Say (correctly) that the two experiences are not the same. Say (correctly) that you can’t monetize a TV viewing the same way you can monetize a theater visit.But here’s what it comes down to.When the only way to experience the product is in the building, you’re not losing...

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